Below is the description for my panel:
- INV401: Delivering Engaging and Differentiated Customer Experiences: A Customer Panel
- Date/Time: Tuesday January 27, 1:00 PM - 2:00 PM ET
While the pace of business and the speed of content continue to accelerate, so does the demand to engage with audiences through rich and robust online experiences that span multiple channels and devices. By emphasizing delivery techniques including rich media and video, social, campaign management and analytics, enterprise integration and more, forward-thinking organizations are realizing the benefits of competitive differentiation, customer loyalty, and profitable growth. Join this customer panel discussion session to hear directly from successful customer leaders as they share how they are using Digital Experience platforms, powered by WebSphere Portal and Web Content Manager services, as the transformational agent to their business models, driving customer experiences that deepen interactions with individuals and enhance audience engagement - on their terms and their time.
More information: http://www-01.ibm.com/software/collaboration/events/connected/